Our approach

Money matters. Ecstra exists to help build the financial wellbeing of all Australians within a fair financial system.

Ecstra’s Impact Areas for building financial wellbeing are:

Financial Education - more Australians have access to financial education, guidance and help at the times they need it
Strong Communities - community led solutions build financial confidence, resilience and wellbeing
Consumer Care - targeted initiatives result in improved access, support and outcomes for consumers, backed by strong regulatory settings

Our role

To achieve impact across these areas, Ecstra focuses on four core activities:

• Provide grants to support and strengthen community financial capability and wellbeing

• Develop and support money education and awareness campaigns

• Engage with communities and organisations focused on improving consumer outcomes

• Measure, evaluate and share our evidence and insights

A whole of system response is required to achieve sustainable improvements in financial wellbeing for all Australians. This includes understanding consumer behaviours and attitudes to money, the need for effective education and targeted supports, as well as addressing persistent structural inequalities, all backed by strong regulatory settings.

Ecstra takes a collaborative and evidence-based approach to partnerships. Ecstra works with stakeholders across the community, government, education and private sectors to ensure the best ideas, successful programs and “What Works” outcomes and impacts are shared widely.

Read our Impact Framework.

Priority groups

Ecstra aims to provide resources for Australians at all life stages. Across each of our impact areas, we focus on priority groups identified by our community partners as needing additional support at different times.

• Women

• Young people

• Older Australians

• First Nations Australians

Impact and measurement

Ecstra supports many organisations across the country, each doing important work to help improve the financial wellbeing of all Australians. This ranges from research to better understand structural barriers, public awareness campaigns, to supporting financial capability initiatives.  

Understanding and measuring the impact of that work is vital if we are to achieve sustained improvements in financial wellbeing, within a fairer financial system. That’s why we developed an impact and measurement framework to help us and our partners better assess and demonstrate the impact of our work, share insights, and contribute to the evidence base of what works.  

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